Date: 15th August 2008 at 9:09pm
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The new Premier League season, in case you haven’t noticed, is set to begin. What can we expect of it?

Hype: Ungodly amounts of that. Sky will do their best to find new superlatives and they’ll try to make Wigan v Bolton look interesting. Newspapers, websites (like this one) will also contribute and I expect the Premier League to keep its crown as the most ridiculously overhyped competition of the world.

Petty mind games: Our boss is the undisputed king of it but no doubt Scolari will attempt to outwit him. There might be some saucy comments around the relegation dogfight as well but sadly, there’s no Neil Warnock to keep things more interesting.

This is Liverpool’s year: Another thing that returns every year but it’s amusing every time. Hopefully, the pattern will be the same as usual: Liverpool telling us they have their best team since 1990 but then falling out of the race by October.

Drooling over Arsenal: The London-based media will of course once again shamelessly support Arsenal, claiming at every possible opportunity that the side that hasn’t won anything in the last three years is the best thing since Brazil 1970. I found it annoying last season but now it’s definitely amusing.

The fun goes on at Citeh: Sparky landed himself in trouble as Shinawatra keeps on being extremely dodgy. Another double over us? No chance!

Promoted teams out of their depth: I don’t say I’m happy about it but it looks like certain that Stoke and Hull are simply nowhere near good enough for the Premier League. Reasons can be debated but Derby’s inspired performance of last season may yet be repeated… not necessarily this time but in the near future. WBA have a decent squad though.

Blatter and Platini soundbites: The two main governors of world football will undoubtedly continue their holy quest of undermining the domination of the Premier League. Of course, neither was bothered when the Spanish league was recognised as the best in the world…

Terrible punditry: Match of the Day, Sky, ITV – pick your favourite one and start slag it off because we won’t get an improvement in the level of punditry. No way.

Overconfidence at the Chelsea camp: Another returning feat – clearly, the spirit of Jose Mourinho is still hovering over Stamford Bridge though the ‘flesh version’ of the Portuguese has taken up the reins at Inter Milan.

Journalists writing off United and Fergie: And possibly falling on their arses. Writing us off is bound to happen at some point of the season – after all, hasn’t Paul Doyle told us after the 1-1 draw at Lyon that United wouldn’t win a single trophy, let alone the Treble?